A Biased View of YouTube vs your own site: Which is better for video SEO

When you consider SEO, you probably think of Google. It's easy to comprehend why, Google is the most powerful online search engine, period. However, Google isn't the only search engine, not by a long shot. I'll even go on record saying that some search engines can be more effective than Google.

YouTube SEO: How to Rank YouTube Videos in 2021

Not as popular. However if you take advantage of other online search engine, you can enhance your search presence and conversions. Here's the important things: less popular online search engine fill particular roles. For example, if you do Bing SEO, you can reach an audience you can't reach on Google. If you overlook other online search engine, you're doing your organization a disservice.

6 YouTube SEO Tips Based on Google's Published Paper

It might seem weird to think about You, Tube as a search engine, however that's precisely what it is. Particularly, it's a search engine for videos. The whole site is driven by a search bar that's smack dab in the middle of the page. It resembles Google's video search results page.

An Unbiased View of YouTube SEO Guide: How to Rank Your Videos in 2021

Much like you desire to get your website high up on the SERPs, you wish to get your videos high up on the You, Tube SERPs. You, Tube SEO is a bit different from routine SEO, and it might take a bit to get used to. To help make it simple for you, I have actually created a list of methods that will provide you with the presence you need on You, Tube.

For instance, you'll typically see You, Tube keywords that start with "how to." Brian Dean suggests using Google to look for various keywords in your specific niche. Then, see if any keywords raise video outcomes. For example, if you search for "how to make apple pie," you'll see a ton of video outcomes, and at least one is from You, Tube.

Enter Your Keyword and Click Search Click Keyword Concepts in the Left Sidebar Evaluation Keyword Outcomes For this particular search, you're given 296 keywords, among which is the term you searched. Together with  The Most Complete Run-Down , there is data for:: Variety of searches the keyword gets on Google each month.: Typical cost per click for the term on Google Ads.: Paid problem, which is the approximated competition in paid search.: Browse problem, which is the approximated competition in organic search.